Presteigne Broadcast Hire has added 25 LDX 86N Universe 4K UHD cameras to its inventory, allowing it to offer stunning images and native 4K UHD, 3G and HD support to its clients. The new cameras enable the rental house to leverage a seamless upgrade path to 4K UHD, HDR and IP, as it addresses the needs of a rapidly evolving market.
"We identified a trend where many of the major rental customers are migrating to Grass Valley cameras as clients now demand the advanced feature set, multi-format capability and native IP support they deliver. We've seen the robustness and image performance of Grass Valley cameras in the field at a number of major recent events that clearly illustrates their flexibility and reliability. As our clients face shifting market demands, the ability to transition seamlessly to IP, 4K UHD and HDR becomes more important to us — and Grass Valley makes it very simple," said Adrian Young, COO, Presteigne Broadcast Hire. "We have a strong reputation for delivering the latest technology to our clients and Grass Valley is the market leader in driving open-IP migration, which is of growing importance to our business. Having them as our primary camera supplier will greatly benefit us and our clients."